Brand Strategy

Unclear branding is the core issue and limiting growth factor that keeps you from reaching the next level. Want to know why?

With strategy at its core

You become a force to be reckoned with.

Taking the time to build a brand that goes way deeper than the surface level of visuals, is one of the highest leverage activities you can take for your business. All of the marketing activities in your business will be clear, aligned and get easier once you have uncovered your unique brand ‘essence’.

Every entrepreneur has this essence, their ‘unique genius’, and I’m excited to help you find that.

No more duplicating everything else that is going on in the market, lack of focus or unclear messaging. Together, we can transform the way you think about your brand, tap into those unique things that make you amazing and special and make your brand connect! Because you are more than what you sell, and your audience needs to know that.

Are you ready?

I see you, lovely.

You’re devoted to your dream biz, you’re ready to transform your tomorrows, dig deep and show the world what you have to offer.

You’ve made sacrifices, but no matter how many webinars you attend, marketing tactics you use, courses, freebies and blog posts you create, or hours that you hustle, you feel like…

• You’re all over the place and don’t know where to focus;

• You’re not connecting with anyone;

• You’re just exhausted from what seems like a never-ending uphill battle; and

• You can’t shake the feeling that something is missing.

So what next?


ATF’s Brand Essence Strategy Sessions for awesome females in business who know the space between their dreams and where they are now is clarity + action.

During our session we’ll:

• Take steps to define what your offer is and what you stand for;
• Get really clear on the kinds of people that you want to attract and what drives them;
• Discover that everything you need to succeed is already within you (*you just need to draw it out). No more being blind to you own brilliance as we dig to uncover your uniqueness so you can leverage it to gain traction in the market;
• Look at your competitors, discover your true brand positioning & legitimate Point of Difference (POD);
• Define your brand story and brand’s tone of voice;
• Find the answers to your uncertainties as well as the confidence and direction you need to ‘show-up’ and be your brand; and
• I’ll help sift through your ideas and identify what is going to be on-brand for your biz.

The Result

Clarity & awareness, as well as the aligned, focused & actionable direction your brand needs to become a sustainable and profitable business.

Because, when you are clear and certain about who you are and what you stand for, and communicate that with thoughtful and meaningful branding, then comes elevated self-worth, self-confidence and self-purpose – the ingredients needed to show up, be your brand and set you on the path of success.


$750 one-off payment

Payment plan also available
(4 fortnightly payments of $195 GST Incl.)

Past clients say…

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